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“WAIMAKERS's hands-on approach in developing a bespoke AI solution for email classification at Brill NV showcased their unparalleled expertise in AI. This tool has revolutionised how we get insights from our communications, bringing efficiency and strategic insights to the forefront of our operations.

“In the dynamic landscape of digital transformation and AI product development, Wouter's guidance has been a cornerstone of success for Elastofirm. Over 15 months of collaboration, his insights and strategies have consistently propelled us forward, ensuring our competitive edge in a challenging market.

“Thanks to the AI solution implemented with WAIMAKERS, we anticipate a 20-30% increase in efficiency across CV handling. Improvements in formatting and evaluation processes have saved us valuable time and boosted accuracy.

“The WAIMAKERS session was a groundbreaking event for Dura Vermeer, demonstrating the immense potential of AI in the construction industry. Over 50 of our team members gained practical insights on how AI can enhance our meeting efficiency, tender processes, and data analysis. This event has set the stage for innovative developments in our projects.

“Wouter and his team at WAIMAKERS helped us incorporate AI into our daily operations, from portfolio companies to the investment team. Their practical, no-nonsense approach enabled us to see immediate benefits.

“Thanks to WAIMAKERS's AI-generated B2B prospect lists, we achieved an 18% increase in sales in Germany and even 32% in Bulgaria. The AI sales agent analysed more than 120,000 companies to arrive at a highly qualified list of 600 leads. For Bulgaria, we went from 20,000 companies to 100 relevant producers, and for Germany from 100,000 to 500. This not only saved us an enormous amount of time, but also provided direct commercial impact.

“With WAIMAKERS's AI-powered prospecting, we transformed how we engage with potential clients across Europe. By analysing over 100,000 businesses in our 5 priority countries, we built a high-relevance lead list that allowed us to target the right companies efficiently. Our email campaign to 30,000 highly qualified leads achieved a 46% open rate - more than 2.2 times higher than the B2B benchmark (20.8%) - and a click-through rate of 11%, over 3.4 times higher than the industry average (3.2%). The 4% direct response rate proved that AI-driven targeting makes a real commercial impact.

“The combination of AI-powered lead qualification and hyper-personalised outreach with WAIMAKERS has been a game changer for us. The tool automatically generates 1000+ tailored emails per month for our sales team, drastically reducing time spent on manual writing. As a result, we're able to send 10 times more personalised emails to inbound leads, leading to better engagement and increased sales.

“Greg and WAIMAKERS did a brilliant job both inspiring our leadership team about the transformative potential of AI and showing us how to move forward with practical, high-impact steps. The biggest shift was realising that this isn't just about tools or software - it's about people, behaviours, and how we work. We've already dedicated resources and are moving fast.

“What made the collaboration with WAIMAKERS stand out was their hands-on involvement. Beyond educating our leadership, they worked closely with our marketing and customer service teams to co-design future-ready workflows - from content creation to drafting customer replies.